meat
All meat used in our food contain great sources of protein.
Our meat is barn reared (no battery or intensive farming) in the UK, and
husbandry is set by strict criteria stipulated by DEFRA. These legislations
state how animals are fed, cared for and handled.
Fresh chicken
Our fresh chicken is surplus to the human food industry, so meets a very high standard of quality. This ingredient is unprocessed prior to inclusion in the recipe. Fresh chicken is included for its high palatability as well as its nutritional value.
Fresh chicken
Our fresh chicken is surplus to the human food industry, so meets a very high standard of quality. This ingredient is unprocessed prior to inclusion in the recipe. Fresh chicken is included for its high palatability as well as its nutritional value.
Chicken meal
Our chicken meal comprises meat, bone and some offal. As it is a dry ingredient, it is a concentrated source of nutrients, and is a great natural source of minerals. We don’t include any parts of the chicken that are indigestible such as feet, beaks or feathers.
Chicken fat/oil
Our chicken oil is filtered to remove impurities and protein particles, meaning that the ingredient is rarely provocative in animals that are allergic to chicken. Chicken oil is one of the most nutritionally valuable fat sources for dogs and cats, and provides a great source of energy.
Chicken digest
Our digest is made primarily from chicken livers which have been hydrolysed. This process makes a delicious coating for our dry products. Almost all extruded pet food includes digest, but not all manufacturers declare it and you might see it listed as “gravy” or “stock”.
fish
Fish is highly digestible, extremely nutritious and a rich
source of the beneficial omega-3 fatty acids. All of our fish is obtained from
sustainable sources. We use only fish products which are fully traceable,
derived from materials fit for human consumption and which are acceptable to the
very stringent control measures imposed by the quality UK supermarkets.
Fresh white fish
Fresh white fish (haddock) is included in our Adult Sensitive white fish and potato cat food for its great taste. It is packed with B vitamins and is also a good source of minerals; especially selenium. The white fish originates from the North Sea / North Atlantic.
Fresh white fish (haddock) is included in our Adult Sensitive white fish and potato cat food for its great taste. It is packed with B vitamins and is also a good source of minerals; especially selenium. The white fish originates from the North Sea / North Atlantic.
White fish meal
White fish meal (haddock) is included in our Adult Sensitive white fish and potato recipes for both cats and dogs. It is exceptionally easy to digest and contains high levels of the beneficial omega-3 fatty acids. The white fish meal originates from the North Sea / North Atlantic.
White fish meal (haddock) is included in our Adult Sensitive white fish and potato recipes for both cats and dogs. It is exceptionally easy to digest and contains high levels of the beneficial omega-3 fatty acids. The white fish meal originates from the North Sea / North Atlantic.
Fish meal
Our fish meal is composed primarily of whiting (white fish), and herring (oily fish). Fish meal is a natural and balanced feed ingredient that is high in protein, minerals, vitamins and micronutrients.
Our fish meal is composed primarily of whiting (white fish), and herring (oily fish). Fish meal is a natural and balanced feed ingredient that is high in protein, minerals, vitamins and micronutrients.
Krill
We include krill primarily as a source of omega-3 DHA and EPA fatty acids, but it’s also rich in protein and many vitamins and minerals.
We include krill primarily as a source of omega-3 DHA and EPA fatty acids, but it’s also rich in protein and many vitamins and minerals.
egg
Egg contains protein of the very highest biological value,
and its inclusion ensures that the products have an excellent amino acid
profile. Although cats and dogs are capable of producing some of the amino
acids they require for a variety of structural and functional needs themselves,
others which they cannot must be supplied via diet.